Web Management Services

synergy
n. pl. synergies
The interaction of two or more agents or forces so that their combined effect is greater than the sum of their individual effects.

Our Core Services

SynergizeIT offers a full range of web services aimed at improving your online presence. In order to ensure that your website performs at it's very best we would discuss your requirment, aims and vision before conducting a comprehensive analysis of your website. Next we'd plan a strategy tailored to your unique requirements based on the following vital factors.

Website Design

Whether you are launching a new website or modifying an existing one, SynergizeIT will design and develop a search engine optimised site and recommend practices that will ensure your site is easily found by the search engines and is useful to your users. We will make recommendations and implement the most flexible and cost effective solution for your current and future needs. Whether your website is a basic 5 page brochure site or is backed by a high end content management system, we know that it's a big investment for you and treat them all with equal care and attention to detail.

Search Engine Optimization

There are millions of sites competing for the attention of web users, billions of these can be found on Google alone, which handles millions of searches every day. Without the correct search engine optimization strategy, there is a real danger that you may lose valuable traffic (and sales) to your competitors. The correct, ethical online marketing plan, combining SEO, professional copywriting, analysis of a website's usability and a thorough knowledge by the developer and the marketing team, of the product or service to be sold is critical if your business is to benefit from the possibilities offered by the Internet. The SynergizeIT search engine optimization process includes, but is not restricted to the points below.

Usability analysis

Keyword research

Website design

Effective copywriting

Submission to search engines

Link popularity

Online advertising

Pay Per Click Management

While a top ranking in the natural search engine listings can take some time to achieve, pay per click is a most effective way of bringing immediate traffic at a surprisingly affordable price. This type of advertising enables you to choose the keywords for which you would like your site to appear on search engines when a search is performed. Pay per click (PPC) advertising is the most dynamic way to advertise on the internet. According to Jupiter Research Agency (www.jupiterresearch.com), advertisers will spendas much as US$19 billion billion on PPC advertising by 2010. Pay per click advertising on search engines allows a website to appear in the search results right up there with the market leaders.

Web Hosting

Most website owners don't give much thought to the hosting of their website other than to try to find the very cheapest option. To us this is a bit like the old saying "penny wise pounds foolish". A quality, reliable and robust server is a vital part of doing business online. If your server is down or slow when a visitor comes calling, he or she will quickly move on, probably never to return. If the site is down or slow when a search engine spider comes around, they might decide that your site no longer exists.

Website Management

An effective website takes a lot of work to maintain and update, this is where SynergizeIT comes in. Some companies are happy to design your website and then leave you to fend for yourself, SynergizeIT believes that the design is just a beginning. We'll continue working with you to assure you have the fresh content and exposure to make your website a profitable part of your business.