SynergizeIT

Our Online Marketing Process

SynergizeIT is able to customise an online web marketing plan to suit the individual needs of our clients, since each organisation's requirements are unique we don't offer a fixed list of services but will tailor make a program to suit you. We invite you to use our quotation form or find our direct contact details here for a personal response.

Our Online Marketing & WebsitePromotion Process Includes:

• Website analysis, including usability, a study of your competition and we will ensure that we fully understand your service offering. Read more.
• Detailed keyword research with the objective of pinpointing the keywords most likely to bring targeted traffic.
• Redesign / adjustments to the site as indicated by our research, this can be done by your designers as per our suggestions or in house by our team of designers.
• Submissions to the major search engines, directories and industry specific portals. All submissions are done manually, no automated software is used at any time.
• Link popularity building, we will start your site off with an instant boost in link popularity by arranging links with selected partner sites. Follow up includes an ongoing program of link building through actively researching, and arranging links from top quality related sites with the emphasis on quality rather than quantity.
• Website management - includes making adjustments to the site as and when necessary so as to ensure that rankings are maintained and improved upon. Search engines are constantly changing their algorithms, we keep up to date with developments in the industry so that you don't have to.
• We report back to you on a regular basis with detailed feedback of work done. Detailed ranking reports are provided on a monthly basis, these reports indicate where your site is ranked on the search engines for the keywords being targeted as well as the position relative to the previous month for comparative purposes.

Paid Listings / Pay-Per-Click Advertising:

• Submissions to pay for inclusion directories (an additional fee may be required in some cases, these will be indicated during our consultations with you). Setting up and ongoing management of pay-per-click advertising.
• Setting up and ongoing management of pay-per-click advertising.

Additional Web Marketing Services Available:

We believe that a website marketing program should not depend solely on search engines, we are also able to arrange additional marketing services including.

• E-mail newsletters.
• Banner advertising.
• Consulting - advice / instruction of your web design team.

Perhaps not all of the above services would be needed, we will work with you to design a customised plan based on your unique requirements.

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